2011年12月29日
CAN-SPAM commitment
Since 2003 CAN-SPAM bill approved for each violation per letter of individual recipient family syndrome $11000 in fines, many American domestic commercial email marketing business using special software or service to determine reach the bill pledge.
A considerable number of existing old system does not guarantee that fit the bill for. In order to meet the business email act norms, general email marketing service: to require users to identify their return address, and includes a legal entity address ( IP address );it provides a subscription cancellation function; and the prohibition of import purchase to email addresses, because marketing business does not confer legal permission to deliver advertising letter.
In addition to meet the legal standard, marketing service providers to help customers to configure and manage their own e-mail marketing campaign. These services provide an e-mail version, subscribe and unsubscribe automatic processing, and generate statistical data such as the number of letters were received to be opened, and whether the recipient click on any message link.
A considerable number of existing old system does not guarantee that fit the bill for. In order to meet the business email act norms, general email marketing service: to require users to identify their return address, and includes a legal entity address ( IP address );it provides a subscription cancellation function; and the prohibition of import purchase to email addresses, because marketing business does not confer legal permission to deliver advertising letter.
In addition to meet the legal standard, marketing service providers to help customers to configure and manage their own e-mail marketing campaign. These services provide an e-mail version, subscribe and unsubscribe automatic processing, and generate statistical data such as the number of letters were received to be opened, and whether the recipient click on any message link.
Posted by kuama at 16:37│Comments(0)
